Podcast: Agile Development and some surprising upshots with Jason Wills

Agile Project management techniques, lean principles, learning and iterating are things that I’ve become quite passionate about over the last years. Seeing the results that “Going Agile” can bring to an organisation in terms of delivering value to the end user and business value over and beyond traditional methods gets me happy. It makes meContinue reading “Podcast: Agile Development and some surprising upshots with Jason Wills”

Strategy vs. tactical implementation in digital marketing

We face a fine line right now between Minimal Viable Product or Post and launching something with no sequel. For those close to the software and technology sectors Eric’s Lean Startup and Agile principles push us to launch a product that will bring SIGNIFICANT value to the user but under the premise of minimal viableContinue reading “Strategy vs. tactical implementation in digital marketing”