Will 2014 be the Mobile Only Year?

Well as 2014 edges it's way closer I thought it would be interesting to throw this question out and see what everyone thinks. I believe there will be a new wave of businesses that won't bother with a desktop focused website but start from scratch thinking mobile only. Are we going to see a new …

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SoLoMoCo the four essential pillars of online marketing

SoLoMoCo - Social Media, Local Marketing, Mobile Marketing and Content

Digital Marketing has its old favourite acronyms and phrases that marketers, heck anyone online needs to need to understand at a tactical level: SEO, PPC ,CTR, CPA, Long tail, edge rank, to name a few. But at a strategic level there are four characters we should all be focusing on over the next year. SoLoMoCo …