Tag Archives: ROI

What Crazy Chef – Gordon Ramsay – Has Taught Me About Online Marketing

In the background this evening is Ramsay’s kitchen nightmares playing on the TV. For those who have not been blessed with the acne scarred, expletive derived, Michelin star holding master chef – this post is about a restaurant expert coming in to put things right.  How it relates to digital marketing? You’ll see. Gordon isContinue reading “What Crazy Chef – Gordon Ramsay – Has Taught Me About Online Marketing”

Strategy vs. tactical implementation in digital marketing

We face a fine line right now between Minimal Viable Product or Post and launching something with no sequel. For those close to the software and technology sectors Eric’s Lean Startup and Agile principles push us to launch a product that will bring SIGNIFICANT value to the user but under the premise of minimal viableContinue reading “Strategy vs. tactical implementation in digital marketing”