Tag Archives: SEO

Podcast 36: Panel Discussion – Using Social Media to Grow Your Business

Welcome to episode 36 of the Waiake – My podcast to help you take your brand to new heights online. In this episode I wanted to share with you the wisdom of my three co panellists from the recent Harcourts Real Estate Conference. We talk about digital marketing and using social media to grow your business.Continue reading “Podcast 36: Panel Discussion – Using Social Media to Grow Your Business”

5 sources of innovation for your digital marketing

Now as a digital marketer or online marketing specialist, there’s a lot of innovations I need to keep up with. There are technical updates in the various fields of the role: SEO, SEM, social media, content marketing, PR, email marketing and mobile marketing that I need to monitor so that I’m optimising and measuring effortsContinue reading “5 sources of innovation for your digital marketing”

What Crazy Chef – Gordon Ramsay – Has Taught Me About Online Marketing

In the background this evening is Ramsay’s kitchen nightmares playing on the TV. For those who have not been blessed with the acne scarred, expletive derived, Michelin star holding master chef – this post is about a restaurant expert coming in to put things right.  How it relates to digital marketing? You’ll see. Gordon isContinue reading “What Crazy Chef – Gordon Ramsay – Has Taught Me About Online Marketing”

Rich Snippets and Open Source Architecture

Theres two topics for today’s post, and both on very different streams. The first, rich snippets, is the ability to tell search engines to display text and images, that you provide, in the manner you want, on search engine result pages (SERPs). Hubspot wrote a great article on snippets earlier in the week. The articleContinue reading “Rich Snippets and Open Source Architecture”