Standard Marketing Plan

Suitable for SMB, Medium Enterprise and Large Corporate

Following an extensive initial audit a full buyer persona and User Journey analysis will ensure we’re barking up the right tree.
This will be followed by quarterly session to revise and ensure your plan is iterating and growing in the right directions.

Areas we will explore.

There are a number of marketing artefacts, online tools, platforms and techniques that we will used to meet your goals. Here are a few that will be incorporated to best meet your needs:

• Paid advertising on search engines
• Search engine optimisation
• Mobile and tablet app creation
• Community management, advertising and promotions on social media sites
• Targeted native Social Media advertising
• Content Marketing
• Buyer Persona and market segmentation – defining your niche
• User Journey mapping to we convert the buyer persona into
• And brand storytelling.

We’ll set up a program to get your content engine humming – taking leads from books like Lean Start-up and tools like Kanban boards to prioritise the MOST IMPORTANT content for your audience. Getting that out into the marketplace first.

I’d love to help coach you and your team to create a pathway to excel in content marketing.

So call or contact me and we can get your content marketing humming!