Will 2014 be the Mobile Only Year?

Well as 2014 edges it’s way closer I thought it would be interesting to throw this question out and see what everyone thinks. I believe there will be a new wave of businesses that won’t bother with a desktop focused website but start from scratch thinking mobile only. Are we going to see a newContinue reading “Will 2014 be the Mobile Only Year?”

SoLoMoCo the four essential pillars of online marketing

Digital Marketing has its old favourite acronyms and phrases that marketers, heck anyone online needs to need to understand at a tactical level: SEO, PPC ,CTR, CPA, Long tail, edge rank, to name a few. But at a strategic level there are four characters we should all be focusing on over the next year. SoContinue reading “SoLoMoCo the four essential pillars of online marketing”