Use these handy tools to track when someone mentions your brand online.
Each day I hear more and more statistics around the majority of FTSE 100 or Fortune 500 companies getting into social media. The reluctance to allow clients to communicate with brands is being overpowered as it becomes mainstream. Brands that are not on Facebook or Twitter are: At least, feeling the peer pressure. At most,Continue reading “Does your brand have a clear crisis management plan?”